With your existing ecommerce solution already targeting visitors who have found your website, why not target additional consumers by being where shoppers shop. Multichannel Ecommerce is the process of listing your same core product catalogue to additional marketplaces, and our Google Shopping Feed module is a great addition to your existing retail channels.
When visitors type a search query into Google, they can be doing so for a number of reasons, to research, to browse, or to buy. Google have provided a "shopping" option which allows them to filter their results to products which are available to purchase.
The Google Shopping Feed is an XML Feed generated by the Store Express EMS, which allows you to submit a URL to Google Merchant Centre with all of your required product information, in order to list your products in the Google Shopping search results.
You simply click a button within the Store Express EMS to generate the file, which is then hosted on a specified URL. You can then submit this URL to Google Merchant Centre, and they will take the XML file from that URL and import your product details straight into your Google Merchant Centre account.
If you are interested in selling your products to consumers wherever they happen to be, and making the most of what the web has to offer, contact Store Express today to find out more about the Google Shopping Feed.
“I am very satisfied at the shops and service received from this company, all work has been completed promptly and gives a professional look to our eBay store. Unlike other eBay store companies on Google, this company answers the phone / emails promptly rather than ignoring you once they have completed the work. I would advise anybody looking for an eBay store to choose this company as you are guaranteed to receive a fantastic looking shop with same quality of service to match it.”