Ecommerce Solutions Are Complex
It’s far too common for people to think that an online shop is just an online shop. There are a number of important questions that need to be asked to the company offering you an ecommerce solution. Here’s three of the key questions you need to ask when choosing an ecommerce website:
How Reliable is the Ecommerce Website’s Host Server? It’s all good and well having a nice ecommerce solution in place, however if customers are experiencing poor loading times or the site isn’t working at all, it’ll be because of the Hosting facility. Ask about the uptime, stability and reliability of the server, you should be able to get a percentage figure.
Is the ecommerce solution Search Engine Optimisation (SEO) Friendly? SEO is essential to the visability of your website. If your website isn’t appearing when people search relevant keywords into Google, you’re traffic will be low and you won’t be selling as many products as you could be. Make sure there is plenty of space for content in your ecommerce solution. Also, having a blog module integrated into the site is a great way to boost SEO. A good way to tell if a web development company is thinking about SEO is to check for an xml sitemap.
What features are included in the Ecommerce Management System (EMS)? The EMS, sometimes known as Content Management System (CMS) should be packed with facilities to make life easier for you when update your ecommerce solution. You should be able to list your products with ease, upload product imagery, manage the order in which your products are listed as well as print off order details, invoices and labels without problem.
For Ecommerce Solutions, Choose Store Express
If you don’t get a good answer from any of the above questions, it’s probably not the best ecommerce solution for you. Store Express offers 99.9% uptime with rapid load times, so you know that your customers are getting the best experience possible. Store Express appreciate the important of SEO, and as such we ensure that all ecommerce solutions we provide are developed with SEO in mind. This means that your online shop is given the best chance to appear higher up the Search Engine Results Pages (SERPs) than other ecommerce websites. All of the features detailed above and more are available on the Store Express EMS.